Atlantic computer case analysis. Oct 03 Atlantic Computer Case complianceportal.american.edu 2022-10-27
Atlantic computer case analysis
Atlantic Computer is a manufacturer of servers and high-end workstations. The company has two main product lines: the traditional product line, which includes the mid-range Tronn server and the high-end PESA server, and the new "Performance Enhanced Server and Workstation" (PESAW) line, which includes the low-end JAZZ server and the high-end PERFORMa server.
Atlantic Computer is facing a difficult decision regarding the pricing of its new PESAW products. The company must decide whether to price the PESAW products competitively with similar products from its competitors, or to differentiate the PESAW products and price them at a premium.
One option for Atlantic Computer is to price the PESAW products competitively with its competitors. This would allow the company to penetrate the market quickly and gain market share. However, this strategy may also result in lower profits, as the company would be competing on price rather than differentiation.
An alternative option for Atlantic Computer is to differentiate the PESAW products and price them at a premium. This would allow the company to capture a higher profit margin, but it may also result in slower market penetration and lower market share.
Ultimately, the decision that Atlantic Computer makes will depend on a variety of factors, including its overall business strategy, the competitive landscape, and its target market. If the company is focused on maximizing short-term profits, it may choose to differentiate the PESAW products and price them at a premium. On the other hand, if the company is more focused on long-term growth and market share, it may choose to price the PESAW products competitively.
In conclusion, Atlantic Computer faces a difficult decision regarding the pricing of its new PESAW products. The company must weigh the potential benefits and drawbacks of pricing the products competitively or at a premium, and make a decision that is in line with its overall business strategy and target market.
Atlantic Computers Case Study_
Pest analysis is very important and informative. Second, the threat of new entrants for Microsoft is low, since new company will require large amount of capital to be invested to enter the IT industry dominated by a few large companies. These five forces includes three forces from horizontal competition and two forces from vertical competition. Also all these Based on exhibit 1 and 3, these costs are shown below Input information From exhibit 1 and 3 Selling Selling Price of 1 Ontario Server 1700 Development cost of PESA Software 2000000 Administrator Annual Cost for 40 basic servers 80000 Electricity cost per server Atlantic Computer: a Bundle of Pricing Options Question 2 Think broadly about the top-line revenue implications from each of the four alternative pricing strategies. How are the customers in your target market likely to react to your recommended pricing strategy? In this model, five forces have been identified which play an important part in shaping the market and industry. However, resources should also be perfectly non sustainable. Fourth, value-in-use pricing method could be used.
Atlantic Computers Case
After introduction, problem statement is defined. The first reason is that the other pricing strategies only offer short-term benefits to the bundle whereas the value-in-use offers several long-term cost benefits, such as durability, quality of technology, long-term application, and other economic and social benefits of the product. STEP 4: SWOT Analysis of the Atlantic Computer Case Study HBR Case Solution: Pest analysis SWOT analysis helps the business to identify its strengths and weaknesses, as well as understanding of opportunity that can be availed and the threat that the company is facing. This was therefore considered to be the reason as to why the company was able to sell their microprocessors at expensive prices. The strengths and weaknesses are obtained from internal organization.
Atlantic Computer Case complianceportal.american.edu
Before considering the price of B33, Billing Boats AS has to think about the challenge of B29 and market popularity both of these two boats. The four components of VRIO analysis are described below: VALUABLE: the company must have some resources or strategies that can exploit opportunities and defend the company from major threats. It is better to start the introduction from any historical or social context. RARE: the resources of the Atlantic Computer Case Study company that are not used by any other company are known as rare. Additionally using the competitive-based pricing option opts for a price-war against competitors such as Ontario, which may not be a good option for Atlantic. It is used for the purpose of identifying business opportunities and advance threat warning.
Atlantic Computers Case Analysis
The brick and mortar stores were a loss because Amazon grew quickly and backfired because they took customers for granted. Customers in these sections appear to be the 1s that will profit the most from the PESA tool. ORGANIZED TO CAPTURE VALUE: resources, itself, cannot provide advantages to organization until it is organized and exploit to do so. The company is known for supplying top-notch. The Basic Segment included companies which need basic computing capability to perform simple, repeatable tasks, which had a market demand of 50000 units in 2001 and 36% growth annually through 2003. But with the growth share of the Atlantic market, the company may use their price advantage through lowering the price.
Atlantic Computer Case solution
They should try to showcase tat PESA with Tronn is a fast solution to their problems. Higher borders will besides be earned. Jowers would recommend making profits with the hardware and he would emphasis on the development of the software to improve the efficiency of the server. Although they have been faced by stiff completion from Samsung and Toshiba which are currently manufacturing their own processors has thus reduced the price of the of the Intel products. Atlantic Computers can continue their current strategy and give PESA free with Tronn Server.
Atlantic Computer Case Analysis .docx
Best alternative should be selected must be the best when evaluating it on the decision criteria. The most likely response from Ontario is to take down the monetary value of the Zink to stay competitory. The PESA has improved the speed of the server for 4 times based on the original speed. . Continuing with the tradition and norm of free package. Many IT departments tend to become frustrated soon after they start using a SaaS application because the critical business information they need is not accessible from the new system.
Jowers had four options for the pricing strategy of Atlantic Bundle. Based on the fast growth of the internet and with it the proliferation of corporate websites and file sharing systems, huge demand is predicted in the basic server segment market over the next few years. There has been a negative shift in the public perception of Glass, which has influenced the purchasing behavior of the product. After reading the case and guidelines thoroughly, reader should go forward and start the analyses of the case. One is duplicating that is direct imitation and the other one is substituting that is indirect imitation.
Atlantic Computer Case Study Essay Example
The section will consist about 20 % of entire units sold following twelvemonth at 50. Any firm who has valuable and rare resources, and these resources are costly to imitate, have achieved their competitive advantage. By the 3rd twelvemonth of the prognosis. Therefore to select the best alternative, there are many factors that is needed to be kept in mind. The cost of the Tronn server is.
Atlantic Computer Case Study Case Study Solution and Analysis of Harvard Case Studies
When examining the stock option details, you noted that Options R Us had a stock option plan, the ORU 2007 Plan, and Stock It had a stock option plan, the SI 2010 Plan. Furthermore, we can avoid potential loss of critical organizational documents which could harm future business… Microsoft Competitive Analysis First, intensity of rivalry among existing competitors for Microsoft is high, since its major competitors, Google and Apple also produce software and hardware, as well as operating system. To capture the new segment, they are introducing a new server called, Tronn. One primary drawback is a client will be charged a higher monetary value even if they do non necessitate the PESA tool. Tronn servers + PESA software tool? Atlantic will lose market portion under this path at the higher monetary value.